What Is Apex Competitive DNA Analysis?
Most athletes train their bodies. Few ever truly understand their minds.
Apex Competitive DNA Analysis is a first-of-its-kind personality assessment built specifically for athletes. It uncovers the mental patterns, motivational drivers, and leadership traits that define how you compete — so you can train smarter, lead better, and unlock your full potential.
Whether you’re an elite competitor, a rising star, or a coach guiding the next generation, Apex gives you the clarity, structure, and insight to level up your game from the inside out.
How It Works
Take the Assessment
Unlock Your Profile
Train With Purpose
🔍 Want to See What You’ll Get?
Preview a sample profile to understand how Apex delivers next-level clarity.
Discover Your Competitive Archetype
Every athlete has a dominant mindset — a core competitive identity that shapes how they lead, learn, and perform under pressure. At Apex, we’ve identified five primary archetypes, each with its own strengths and growth pathways.
Meet Antonio Harvey
I’ve worn just about every hat in this game — from undrafted NBA longshot to pro player, coach, broadcaster, and mentor. But the role that means the most to me now is developer of people — helping athletes unlock not just their skill, but their full identity.
The Apex Competitive DNA Analysis was born out of everything I’ve learned in over 25 years around the game. I saw gifted players fall short — not because they lacked talent, but because they lacked understanding of who they really were when it mattered most.
I created Apex to change that.
This isn’t just another personality quiz. It’s a high-performance tool built for competitors. A roadmap for athletes who want to train with clarity, lead with purpose, and grow from the inside out.
I’ve lived this. I’ve coached this. Now, I’m giving it to the next generation.
— Antonio Harvey
Founder, Apex Competitive DNA Analysis
